Product businesses sell products, and service businesses sell their time. In fact, all service businesses have to sell is their time. Even with automation, human input is still necessary if you...
It’s almost impossible to imagine what the world was like before email. I just looked at my Gmail and I have 223,197 email conversations in my account. I set it up about ten years ago, and I...
Broken links are frustrating Broken links could just be the number one contender when it comes to things that annoy a website user. And why wouldn't a user be annoyed, when a 404 error...
Why you should keep in contact with your website creator Ever had a toothache? Nothing major, just a niggle. Maybe only when you’re eating something cold? Did you ignore it, hoping it’d go...
Creating a successful website starts before you talk to developers, and doesn’t end when the new site launches. There are many moving parts involved in making a website effective for your...
Hollywood has a lot to answer for when it comes to the popular understanding of hacking. The on-screen version is usually pretty dramatic, involving a lot of keyboard mashing, words like...
Search Engine Optimisation (SEO) is a common and well-used term. You’ve probably heard of it (and are quite possibly sick of hearing about it!). You might even be engaging in some SEO practices...
... and 5 further suggestions to improve longer, more detailed forms These days there are way too many online services requiring registration. I've already got what feels like a hundred accounts...
Why you need to create product-specific landing pages. Let's say you have a website and obviously want to get some more new clients. Whichever advertising platform you are going to use to bring...
Putting Customers First Have you ever got so deep into a marketing project or campaign that you get so focused on the implementation and managing all the moving parts that you forget about who it...
Let's say you have an idea for an app or web-app that will help solve a problem and maybe even make you some money. You want to find someone who will build it for you so you can get it out into...