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Speed Optimisation

Three seconds. It’s not very long, is it?

Speed optimisation

Most people can’t tie a shoelace in three seconds. But when you’re waiting for a web page to load, anything longer can seem like an eternity, especially when you’re on a mobile device. Innovations like high-speed fibre and hundreds of TV channels mean that our attention spans are much shorter than they used to be, and a slow-loading website can be enormously frustrating for your visitors.

Our team has years of experience in speeding up slow websites, including hosting configuration, database architecture, optimised queries, lightweight pages, compressed images, minified scripts, caching, content delivery networks (CDNs) and much more.

The need for speed

The penalties of a slow website are real – and they are shocking. Research indicates 53% of people will leave a mobile page if it takes longer than 3 seconds to load.

Think about that: you might be losing half your visitors before they even see the page. And Google now uses site speed as a ranking factor in its search results, so they might not even find your slow website in the first place.

If your site is slow, your ranking will be low.

If you think your website needs a hurry-up, we can run a suite of tests to find out where the bottlenecks are, and we can recommend solutions to get it humming. Find out about our website speed audit today.