Howzit! I'm Carla and I'm stoked to have joined Mogul's solid team as the new digital marketing consultant. I'll be carefully helping our clients achieve better results with search engine...
Q: Where’s the best place to hide a dead body? A: Page two of Google's search results. With a 90% stranglehold on the search market, Google has been the gateway to the World Wide Web...
Businesses need to work hard to be seen and heard among their competitors - and in digital marketing, competition is especially intense. Those websites that show up on the first page of your...
The digital landscape is a fast changing one. Your website is your businesses digital ‘shop window’ and in many cases, now also your checkout. Having a high-performing website is crucial to...
Google’s Performance Summit has been and gone for another year and this year Google had a few surprises in store for us. With some major changes happening to Google’s AdWords and a re-design...
This week we are looking at the Google Panda algorithm. The Panda is one of the four Google animals we will be covering over the next few months. To Recap - The Panda algorithm was first released...
Google uses over 200 algorithms (checkpoints) to determine where a website will rank on their search results and for which search queries. The exact checkpoints are part of Google’s secret...
Search engine optimisation, also known as SEO, is a fundamental and essential set of techniques to promote your website properly. Without good SEO, your site will not rank highly in Google's...
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