Speed Optimisation.

The faster, the better

Speed is Life.

Speed isn’t just a luxury – it’s a must-have. Gone are the days when three seconds was an acceptable load time.

In 2024:

  • 1 Second: The new benchmark for mobile page load times

  • 47% of users: Expect a page to load in under 2 seconds

  • 70% of consumers: Say page speed impacts their willingness to buy from an online retailer

  • 16% decrease: In customer satisfaction for every 1 second delay in page load time

The consequences of a slow website are dire:

Lost Traffic.

Up to 60% of visitors will abandon a site that takes more than 3 seconds to load.

Reduced Conversions.

A 1-second delay can result in a 7% reduction in conversions.

Lower SEO Rankings.

Google’s Core Web Vitals now heavily influence search rankings.

Damaged Brand Perception.

Slow sites are often perceived as unprofessional or untrustworthy.

Increased Bounce Rates.

Slow-loading pages lead to higher bounce rates, affecting overall site performance.

Competitors Taking Your Marketshare.

If your competitors are outperforming you in speed, you’re going to see a reduction in enquires and sales.

Speed Things Up.

Every millisecond counts. Don’t let a slow website hold your business back.

  • We have a proven track record with years of experience in accelerating websites across different industries
  • We are across the latest speed optimisation techniques
  • We consider your entire digital ecosystem, not just surface-level, short-term fixes
  • We recommend clear metrics and reporting to demonstrate improvement
  • Our optimisations aligned with current SEO best practices
  • We balance speed with rich functionality and design.

Site Optimisation.

  • Image optimisation: Using next-gen formats for faster image loading
  • Code minification and compression: Reducing file sizes for faster transfer and parsing
  • Progressive loading: Prioritising above-the-fold content for faster perceived load times

Server-Side.

  • Advanced caching: Implementing browser, server-side, and CDN caching
  • Database optimisation: Streamlining queries and indexing for faster data retrieval
  • Server configuration: Fine-tuning server settings for optimal performance

Third Parties.

  • Content Delivery Networks (CDNs): Implementing global CDN with push zones and optimisation features
  • Third-party script management: Auditing scripts, using async/defer attributes, implementing tag management
  • API optimisation: Implementing efficient caching, optimising RESTful responses
  • Analytics and tracking: Using server-side tracking, implementing lightweight alternatives
  • External service integration: Optimising social media and e-commerce integrations, using asynchronous loading

Hungry for growth or change?

We'd love to hear from you.

We work with companies who are hungry for growth or change. For them, standing still is not an option.

We help our clients see into their future. Where do you want to go?

Get in touch

Get in touch. We’d love to hear from you.

How can we help?

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