Social Media

Learn about Facebook Advertising

By | November 8, 2016

As a business owner or marketing manager who is considering online marketing you may find yourself very confused by all the options available to you. Everyone you talk to will have their own preferred marketing channel which works for them, but that...Read more

Semi-permanent AKL 2014

By | May 5, 2014

Last weekend I was lucky enough to get along to Semi-permanent in Auckland as part of my personal development – to immerse myself into the creative industry and meet local and international creatives. Semi-permanent for those who don’t know...Read more

New Capabilities

By | March 6, 2014

After a month at Mogul, I thought it would be a good idea to share a bit about what has been happening recently, and what the future holds for our upcoming projects. Before coming to Mogul, I worked in mix of organizations, ranging from small...Read more

Fruitbowl is shutting up shop

By | February 23, 2014

George and I have decided that it’s time to close down the Hawke’s Bay business website,  Fruitbowl  ( We set the site up in 2009 with Rod Drury from Xero and a number of local companies joined us as foundation...Read more

“This is the 4th time today that I’ve heard this”

By | February 21, 2014

The Internet has really screwed up the music business. And I’m not talking about Kim Dotcom, Napster, or Justin Bieber. I’m talking about the MUSIC in your BUSINESS. If you work in an office you probably have arguments over music in the...Read more

2014 Is the year of experimentation

By | February 20, 2014

I’ve just finished looking over the introduction to E Consultancy’s report  ‘Quarterly Digital Intelligence Briefing: 2014 Digital Trends’. The report gives a great insight into the mindset, needs and concerns of the digital...Read more is a finalist in the New Zealand Innovators Awards

By | September 11, 2013

We’re stoked to announce that, our brand new social media display wall, has been chosen as a finalist in the New Zealand Innovators Awards 2013. is in the “Innovation in Media, Music and Entertainment” category...Read more

How to optimise your company’s Linkedin pages

By | August 22, 2013

For any business, a Linkedin company page is a professional platform to help establish new connections, promote your business and essentially advertise for free. So why not take advantage of this? It’s not only easy but it’s free...Read more

Our new product set to make its US debut

By | August 9, 2013

In a less than a month our new product will be making its US debut – as the official social media display wall at Xerocon San Francisco. And there’s a little boat race going on at the same time; you might have heard of it...Read more stars at #SMCAKL, open for beta testing now

By | June 28, 2013

Last week our cool new product was used by Auckland’s Social Media Club at a music industry event at Vodafone HQ. Hundreds of people attended and was the star of the show! Amar Trivedi posted a write up of the event here at...Read more